Stimulating the Senses

GH Commercial’s products are designed with biophilia in mind. Many of our flooring products purposefully replicate the colours, textures, and patterns found in the natural landscape.

Biophilia is a term popularized by American biologist Edward O. Wilson in the 1980’s, when he observed how increasing rates of urbanisation were leading to a disconnection with the natural world. With high rates of migration to urban settings in the developed world and soaring rates in developing countries – Biophilia is of ever increasing importance to our health and well-being in the built environment.

Biophilic Design uses these ideas as principles to create a human centred approach that when applied improves many of the spaces that we live and work in today, with numerous benefits to our health and well-being.

Biophilia (meaning love of nature) focuses on human’s innate attraction to nature and natural processes. It suggests that we all have a genetic connection to the natural world built up through hundreds of thousands of years of living in agrarian settings.

Lichen Collection

Inspired by biophilic design and its namesake, the Lichen Collection became the first floor covering to achieve Living Product Challenge Petal Certification. Lichen can be found in every colour of the rainbow and grows in nearly every ecosystem on earth, thriving on bark, leaves, soil and rock. You might even call it "nature’s carpet." That idea inspired Jason McLennan, founder of the Living Product Challenge, who partnered with Mohawk Group to introduce the Lichen modular plank carpet system.

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Nutopia Collection

Nutopia explores natural effects in urban settings for a new take on biophilic patterns. We’ve traditionally looked to nature, rural environments and the countryside for biophilic inspiration, but Nutopia was inspired by the natural weathering that occurs on buildings and streets with the passage of time. The result includes several extraordinary carpet plank styles that can be used individually or specified as a cohesive system.

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Timber Flooring

The use of timber in interior spaces is a great way to cultivate the benefits of biophilic design. Timber adds warmth and brings a natural feel to a space. Its timeless nature and natural beauty, including characteristics like knots, grains and stunning colour variations can have a positive effect, not only on productivity, but personal wellbeing.

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